True ETL Tools
If you need more than just to copy data from Heymarket to SQL Server, you may use Skyvia's powerful ETL functionality for Heymarket and SQL Server integration. Skyvia's Import tool will correctly extract Heymarket data, transform it, and load to SQL Server when SQL Server tables have different structure than Heymarket objects. Moreover, Skyvia Import allows loading data in any direction, supporting Reverse ETL scenario.
For more complex cases, you can use Data Flow and Control Flow tools. They are designer-based solutions for creating complex data pipelines, involving not only Heymarket and SQL Server connectors, but any number of connectors in one integration. With these tools you can automate data workflows, involving custom logic, complex multistage transformations, combine data from different sources, load them into multiple destinations at once and many more.